Google Ads (AdWords) is an online advertising service developed by Google, where advertisers pay to display brief advertising copy, product listings, and video content within the Google ad network to web users. Our Google Ads classes (Google Marketing Courses) can teach you basic concepts like what the Google Ads advertising program is, to the more advanced concepts like campaigning and quality scores. All classes are delivered by one of our Experienced Trainers. Whether you're new to Google Ads or an advanced user, our training will cover all you need to know to become a Google Ads power user.
In our Google Ads classes, we make sure you understand fundamentals of the program, like keywords, the importance of ad-placement and ad rank. What's the secret to making every pay-per-click of your Google Ads truly pay? Our course shows you exactly how to apply advanced techniques and tactics for better results. Discover the best tools for keyword research, tips on crafting winning ad copy, advanced PPC optimization tricks, winning bidding strategies, and much more. If you manage Google Ads PPC accounts, you won't want to miss this expert, detailed instruction.
Is Google Ads for Me, and Is Getting Certified Worth It?
A: Google Ads can be extremely useful for both business owners and digital advertisers. Smart business owners can implement Google Ads if they desire successful and relatively inexpensive digital advertising campaigns. While it's possible to learn the fundamentals of Google Ads on your own, it's much easier to pass the Google Ads certification exam with professional instruction. With this credential, you can prove your expertise and open up opportunities to become a respected and well-paid marketing specialist!
$1,375 (USD) • In this course, you will implement Google AdWords and create ad campaigns to target specific audiences with advanced AdWords features. You will then analyze and optimize campaign performance.