Search Engine Optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine's unpaid results—often referred to as ""natural,"" ""organic,"" or ""earned"" results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine's users; these visitors can then be converted into customers. SEO may target different kinds of search, including image search, video search, academic search, news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business' online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services.
Are you looking to learn SEO or learn SEM (Search Engine Marketing)? From hands-on, instructor-led live online Search Engine Optimization training for individual employees to private online or on-site group training, we provide the best option for your company. Our Search Engine Optimization classes are comprehensive, concise, and convenient to give you the utmost flexibility to take the course from anywhere. All classes are delivered by one of our experienced trainers. Whether you're an SEO Beginner or an experienced user, our SEM training will cover all you need to know to become a Search Engine Optimization powerhouse.
Search Engine Optimization Training FAQs
How Much Do Search Engine Optimization Training Courses Cost?
What Purpose Does SEO Serve in Marketing, and How Can I Learn It?
A: Search engine optimization (SEO) is an integral part of digital marketing, as it helps potential customers to find your information or products. Using effective SEO can improve a website’s search engine ranking and encourage users to visit the site, which can result in more conversions or sales. We can help you master the basics of SEO in just a few days with our hands-on training courses. Our professional instructors will help you learn to develop an SEO strategy and measure its results.
$890 (USD) • This task-based, hands-on search engine optimization online course covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan.